The Diamond Methodology is My Webteam's winning approach to conceptualizing, planning, and executing solutions to complex business problems. To the people visiting our client's online business, it translates into a superior and seamless Web experience. The result? Your project done right the first time, on time, and on budget.

Exploration

• Clarify and define key company/project objectives and success criteria
• Assess the overall structure and content of the proposed site
• Perform competitive analysis (if required)
• Perform industry research
• Define budgets and costs
• Develop communication channels
• Make technical and design recommendations based on findings
• Maintain on time/on budget

Design

• Build demo(s) or prototype(s) to test our concepts
• Develop architecture/navigation
• Develop look and feel/graphic design
• Develop technical design/infrastructure
• Test prototype usability and functionality
• Maintain on time/on budget

Development

• Ensure project remains on strategy
• Complete design based on client feedback
• Develop main sections and subsections from copy provided by client
• Complete technical infrastructure and systems integration with databases and scripts, if used
• Test functionality
• Maintain on time/on budget

Deployment

• Ensure project remains on strategy
• Coordinate with Marketing Department for offline advertising and marketing
• Deploy statistical tracking software
• Develop metatag code and Keyword Doorway pages
• Launch site live online
• Hand-submit to search engines
• Provide training/support
• Monitor success